B2B e-commerce has come a long way and if you are planning to take a plunge in the B2B e-commerce, you should have a robust website that convinces other businesses to purchase from you. For this to happen, your website should be easy to use, have a clear layout, provide sufficient information about your products, and clients should be able to easily navigate, search and buy products. NopCommerce is a powerful open-source e-commerce development solution that makes all the things possible. It comes with a simple admin panel that offers single page checkout along with multi-stores support and seamlessly integration with 3rd party sites.
3 Features that make nopCommerce a popular choice for a B2B website
#1 Easy to build and customize your website
nopCommerce is a .NET powered open-source platform that many developers are well-versed with. So, finding and hiring nopCommerce specialists to develop your website won’t be a challenging task for you. It is easy to download and set up. It comes with amazing e-commerce features like a robust admin tool for easy site management, a catalog-based front-end to list down your products, and a customizable shopping cart. The pluggable modular architecture of nopCommerce allows developers to add elements and features dynamically during run-time. Furthermore, it comes with a plethora of themes and plugins, which you can use to customize the appearance of your website. You can also hire nopCommerce theme designers to design a theme as per your unique business requirement.
#2 Search-engine friendly
SEO is important for any online business and nopCommerce is search-engine friendly. It allows website owners to create customized URLs for their products as well as tag each product they sell with the targeted keywords. Also, it supports both HTML and XML sitemaps, which allows search crawlers to easily find pages within your website. Not just this, it supports social meta tags, which helps in improving your site’s online visibility. You can easily integrate Google Analytics with your nopCommerce store to monitor, track and improve your site performance.
#3 Mobile commerce
nopCommerce offers a user-friendly graphical user interface, which allows you to create a mobile version of your website. The themes available in nopCommerce are responsive, which means they will perfectly fit to any screen size or device. The best part is that you can manage both the web and mobile versions of your site from a single admin panel. A study conducted by the Gartner in 2015 found that the B2B marketers generate 19.4% of revenue from mobile channels. By choosing nopCommerce as your e-commerce store platform, you can widen the reach of your online business.
Offering robust features, high-end functionality, and easy affordability, nopCommerce has been downloaded over 1.8M times. The intuitive layouts and appealing themes, along with a friendly user-interface allow you to deliver a delightful user experience to your clients every time they visit your website.