According to Walker Sands’ 2017 Future of Retail survey report, nearly 80% of Americans own smartphones today. The number of mobile users is expected to reach 4.68 billion across the world – no wonder why business enterprises have stopped asking whether they should develop a mobile application for their online business. Instead, they are now asking which mobile app development approach they should consider.
In the 21st Century, smartphones are leading the digital revolution. According to a report of statista, the United States is one the largest smartphone markets across the world with an upsurging smartphone penetration rate. In 2017, 68.4% population of the US was using smartphone. This is a significant rise as compared to the 2012 figure, when the country’s smartphone penetration rate stood around 40%.
Developing mobile apps is a rigorous process, requiring a developer to cross various milestones before reaching at a viable stop. One has to consider the particular platform, the devices, the programming languages to be used and also a framework to create a full fledged native app. Building an app is always a major project for any business, because it isn’t just an application that is being created, but also an entire experience for audiences and an interface for them to interact with the business. Without doubt, app development has very little room for compromises.
We frequently come across mobile applications that work in a standard way on one device, but in a totally different way on another device. This lack of consistency in an app experience can be difficult for audiences to cope with, especially in the mobile age. Continue reading
With the maturing of hybrid apps, they are becoming all the more equipped to give native apps a run for time and cost effectiveness. According to a survey by Ionic, hybrid apps’ share in the overall app development is increasing. In the next 2 years, nearly 32.7 per cent developers are expected to abandon native app development in favour of hybrid apps.
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