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TechnoScore – the Digital Engineering Services Division of  SunTec India.
25%
Enhanced Delivery Transparency
20%
Reduced Cart Abandonment
30%
Improved Page Load Performance
Service
  • Shopify Development Services
  • eCommerce Development Services
Technology
  • Shopify
  • Zendesk
  • JavaScript / jQuery
About Client

One of the UK’s Fastest-growing Kitchen and Bathroom Retailers

Our client is a prominent UK-based retailer specializing in high-quality kitchen and bathroom products. With an extensive catalog that includes kitchen sinks, taps, bathroom fixtures, accessories, and more, the brand has established itself as a trusted name for homeowners, interior designers, and renovation professionals alike. The company is known for its commitment to quality, style, and affordability, offering products from leading global brands as well as exclusive collections.

Client Challenges

Theme & Shipping Logic Conflicts Disrupted Storefront Consistency

Before engaging with TechnoScore, the client was facing multiple business workflow inefficiencies:

  • Complex Theme & App Integration: Integrating the Advanced Shipping Rules (ASR) app with the Ubone premium theme proved challenging due to AJAX handling, variant switching, and cart update conflicts that disrupted delivery countdown visibility.
  • Dynamic Shipping & Variant Logic: ASR calculated shipping eligibility only at checkout, while metafield-driven “next-day delivery” data often failed to update correctly because of Ubone’s JS caching—causing inconsistencies across product and cart pages.
  • Timezone & Cut-off Management: Aligning the 2 PM UK cutoff time with Shopify’s UTC-based servers and handling daylight savings created technical complexities in maintaining accurate delivery messaging.
  • Performance & Compatibility Issues: Adding countdown timers and delivery scripts risked slowing down mobile performance, while conflicts with other installed apps sometimes overwrote or duplicated delivery messages.
  • Edge Case Scenarios: Handling weekend orders, out-of-stock variants, and mixed-cart eligibility with multiple shipping profiles required robust fallback logic to ensure accuracy and consistency.
Our Solution

TechnoScore implemented a comprehensive Shopify customization strategy

01

Centralized & Dynamic Delivery Logic

Stored cutoff and next-day delivery rules in metafields/JSON configs to ensure consistent synchronization between Liquid templates and JS scripts.

02

Seamless Theme & App Integration

Hooked into Ubone’s plugin.js for variant changes and cart updates, allowing delivery messages to update dynamically across product pages and AJAX cart flows.

03

Timezone-Safe Cutoff Management

Implemented UK timezone logic with automatic daylight savings adjustments to maintain accurate next-day delivery cutoffs.

04

Performance & Compatibility Optimization

Debounced re-renders, minimized DOM conflicts, and optimized scripts for mobile to prevent performance issues while handling other app integrations smoothly.

05

Robust Fallbacks & Comprehensive Testing

Added graceful default messaging for edge cases and tested delivery logic across product pages, cart, checkout flows, weekends, and holidays to ensure reliability.

Technologies & Tools Used

Platform

  • Shopify

    Shopify

Theme

  • Ubone

    Ubone

Frontend Scripting

  • jQuery

    jQuery

  • JavaScript

    JavaScript

Key Features Delivered

Advanced Shipping Rules Integration

Seamlessly integrated the ASR app with the Ubone theme to manage next-day delivery eligibility and cutoff times.

Dynamic Delivery Countdown

Displayed real-time “Next-day delivery” countdowns on product pages and cart, updating with variant changes and AJAX cart events.

Variant-Level Eligibility

Enabled delivery messaging at the variant level using metafields, ensuring accurate shipping information for each product option.

Seamless Theme & Cart Updates

Hooked into Ubone’s variant and cart drawer scripts, ensuring consistent delivery messages across product, cart, and checkout pages.

Project Outcomes

25% Enhanced Delivery Transparency

Customers could view real-time next-day delivery eligibility directly on product and cart pages, resulting in a 25% increase in on-page engagement and fewer customer queries regarding shipping.

20% Reduced Cart Abandonment

Accurate shipping messaging and cutoff visibility improved checkout confidence, leading to a 20% reduction in cart abandonment rates within the first two months post-implementation.

30% Improved Page Load Performance

Optimized scripts and debounced re-renders helped maintain smooth page loads, achieving a 30% faster load time on mobile and desktop despite added delivery logic.

Scalable & Flexible Framework

Centralized delivery rules and timezone-safe logic enabled easy updates for holidays, promotions, and new products, reducing manual intervention by 50% for the operations team.

Consistent Cross-Platform Experience

Delivery messaging remained accurate across product pages, AJAX cart, checkout flows, weekends, and mobile devices, improving customer satisfaction scores by 15% and ensuring consistent UX.